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JOAH Beauty Lazy Sundaes Takeover
Project type
Experiential Marketing Activation
Date
October 2023
Location
New York City
JOAH Beauty is launching a brand new beauty subscription box – called JOAH Now – focused on the world of Korean Skin Care.
The JOAH Now box goes live on the 26th, and JOAH is offering visitors an exclusive look inside, an early pre-sale option, and complimentary Korean treats to celebrate! It’s time to discover the future of K-Beauty.














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